Mastering the sales cycle

Obvious and yet often forgotten, the preparation phase remains the key to mastering the sales cycle from start to finish.

Commercial playbook proposed by Modjo

It may seem obvious, but we can't say it enough: preparation is the key.

Take the time to prepare yourself before your sales meetings!

On the program of this playbook:

  • Best practices for a 1st call
  • The right reflexes for successful demos
  • Best practices for your follow-up

This playbook is mainly aimed at BtoB sales teams with a remote sales cycle. That said, the tips can be duplicated for short sales cycles or for physical BtoB sales.

Boost the productivity and performance of your sales teams

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